If life is a journey, then business is a journey through the chain of mountains. Each mountain is a new challenge and a step to go further. Identifying these challenges and responding to them is the only way to survive in this competitive landscape.
This is exactly what Sir Howard Stringer, the CEO of Sony mentioned in his very first memo to Sony employees The needs and expectations of our customers have changed. The dynamics of the competitive landscape have changed. The pace of innovation across all of the businesses in which we compete has changed. Sony, too, must change.
If you look at the history, we climbed new heights to get competitive advantage and add more value to our customers, which starts inventing new products to providing awesome experience
So whats next? Its Yet Another Mountain, called Dream Fulfillment. Its the most important of all the changes we ever faced.
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